The MOME Digital Craft Lab at Moholy-Nagy University of Art and Design, Budapest explores the intersections of the digital and analog world, responding to the challenges of the information and technological society of the 21st century. The lab aims to achieve a contemporary and market-compatible reinterpretation of craft areas, built on craft traditions, within project-based R & D activities, using innovative technologies. The new type approaches (New Craft) can become credible if they react to the challenges of our century.